Did you know that Madonna’s “Like a Prayer” wasn’t her first ‘scented’ release? Decades later we are still smelling the patchouli.
According to various reports, the second single from the “Like a Virgin” album, “Material Girl” was scented with Chanel no.5!
The promotional advert as published in Billboard states: 12″ Maxi Single (Extended Dance Remix, Scented package) and an article from Smash Hits (February/March 1985) where they’re giving away “Material Girl” promotional posters they write:
In its full 12″ glory, it’s no ordinary record. It’s perfumed with the tres expensive scent of Chanel No.5. Pretty Groovy huh?
Check out all articles in full at the Like a Virgin page
I have sniffed at my promotional 12″ record of “Material Girl” (with press release) but other than it being musty with mothballs I could not locate any trace of Chanel no.5………