We celebrated the launch of Hard Candy, Madonna’s 2008 studio album with a giant Candy Shop themed party at FAME in Amsterdam.
Once again we were fortunate enough to be able to purchase the album on the night before the commercial release. The turnout was fantastic and even surpassed the success of the Confessions on a Dance Floor launch party. Upon purchase of the album fans were given a free Dutch promotional poster and coasters made available by FAME Megastore.
The album was played loud and everyone danced the night away. A few weeks prior we had been invited for a meeting over at Warner Music to discuss the promotion for the upcoming album and were treated to a very first listen of ‘Give It 2 Me’, and it completely blew our minds, a surefire hit! In Holland it became Madonna’s most succesful single (just behind ‘Hung Up’) spending six weeks at the top spot in the official Top 40 charts.
Check out the full updated photo gallery of the launch party HERE and you might spot yourself!