As we have chronicled, Madonna’s PR campaign for her new album, “Rebel Heart,” has been nothing short of incredibly strange. From Instagram controversies to wardrobe malfunctions, the pop star has figuratively (and literally) stumbled in the last few months as she plugs her latest project.

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But she made a genius move on Sunday night during the iHeartRadio Music Awards, which had an admittedly impressive line-up for a completely made-up award show that celebrates the nation’s largest radio conglomerate. Madonna kicked off a low-key performance of her new song, “Ghosttown” with a mysterious guitarist performing behind her, who turned out to be…none other than Taylor Swift!

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