Inspired by 90’s underground video art culture in thought-provoking layout for people to be who they are, love themselves and stay fearless.
Original three-piece multimedia art installation premiered in Times Square during 2021 NYC Pride Week.
Directed by: Sasha Kasiuha + Ricardo Gomes
Premiered on June 24, 2021 at Times Square in New York City
Madonna for The Cut
“It is crazy, but with all the sacrifices, all the marching in the streets, all the protests, all the compromises, all the lives lost, all the relentless negotiations and all the bills being passed by legislation, the LGBTQ community is still fighting for their rights and their freedom. It is at this very time, as Republicans in the Senate are trying to set us back by stalling bills being passed, that we must never let our guard down and think, “Oh it’s done. The fight is over.” I made those videos to continue to inspire people to be fearless, to continue to have courage, and to continue to be brave and to continue to fight not for special rights but for equal rights. That has always been my mission statement, that we should all, every human being on this planet, be treated with human dignity and respect, regardless of our race, gender, sexual preference or religious beliefs. Nothing has changed for me since day one. I started the minute I landed in New York, and it has not ended. The videos were my way of inspiring people in an artistic way that is fun to watch and eye-catching. They are fun to watch in an elevator or in Times Square, if I should be so lucky to have that privilege. I consider those videos made by Sasha Kasiuha and the whole party that was organized by Ricardo Gomes to be a great success and I am just going to keep fighting, fighting for what I believe in and helping others to give them a voice and fight for what they believe in.”