How augmented reality put five Madonnas on stage at once

NBC/Dick Clark Productions At Wednesday’s Billboard Music Awards, Madonna performed her latest single, “Medellín”, with Latin singer Maluma. However, they (and their flesh-and-blood dancers) weren’t alone on the Las Vegas stage. Several virtual versions of the pop icon joined them: a secret agent, a musician, a cha-cha instructor and a bride. Augmented reality brought Madonna’s personas…

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Mandatory Credit: Photo by Chris Pizzello/Invision/AP/REX/Shutterstock
Maluma,Madonna. Maluma as they perform “Medellin” at the Billboard Music Awards, at the MGM Grand Garden Arena in Las Vegas
2019 Billboard Music Awards – Show, Las Vegas, USA – 01 May 2019