Exclusive: Madonna to Premiere Music Video from ‘Rebel Heart’ on Snapchat Discover Today



The “Living for Love” music video is the first to premiere on the app’s Snap Channel.

Today, Madonna is set to premiere the first music video from her new album,Rebel Heart, on Snapchat, the picture messaging app that was recently valued at $10 billion. The video accompanies “Living for Love,” the album’s first single, and will be viewable on the app’s “Snap Channel.”

It’s been a rocky album campaign for the pop star, 56, who has endured two devastating album leaks, the second of which happened on Monday and included the 25-track deluxe version. Rebel Heart will go on sale Tuesday, March 10th, after Madonna performs at the Grammy Awards on Feb. 8th, and the Brit Awards on Feb. 25th.

The video was directed by the French duo Julien Choquart and Camille Hirigoyen, together known as J.A.C.K., was edited by longtime Madonna collaborator Danny B. Tull, and styled by B. Akerlund — who also works wthBeyonce, Britney Spears and Lady Gaga. It was choreographed by Megan Lawson.


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Special French Rebel Heart contest online tomorrow (to win the limited 200 copies edition) + more news from France #rebelheart

Some more news confirmed to MadonnaUnderground from France regarding the Rebel Heart promo:

-The video to Living For Love will be ready in a couple of days!

-They’re currently negotiating getting M to France for some live promo, nothing definite on this yet.

-The remixes EP to Living For Love will be available on February 9

-Spotify will have a special remix bonus as an addition

-Joan Of Arc and Hold Tight will be available on February 9

-A special French contest will go online tomorrow through rebelheartyourself.com. Fans need to upload their pictures with special hastag #rebelheartfr
Five winners will be chosen, and they will win the very special French promo limited edition (with leather strings) that is limited to 200 copies

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