How augmented reality put five Madonnas on stage at once

NBC/Dick Clark Productions At Wednesday’s Billboard Music Awards, Madonna performed her latest single, “Medellín”, with Latin singer Maluma. However, they (and their flesh-and-blood dancers) weren’t alone on the Las Vegas stage. Several virtual versions of the pop icon joined them: a secret agent, a musician, a cha-cha instructor and a bride. Augmented reality brought Madonna’s personas…

BBMAs pictures

Mandatory Credit: Photo by Chris Pizzello/Invision/AP/REX/Shutterstock
Maluma,Madonna. Maluma as they perform “Medellin” at the Billboard Music Awards, at the MGM Grand Garden Arena in Las Vegas
2019 Billboard Music Awards – Show, Las Vegas, USA – 01 May 2019

Watch Madonna’s $5M Billboard Awards Performance—Where She Danced With 4 Holograms of Herself

BILLBOARDS   Madonna hit the stage at the 2019 Billboard Music Awards to perform “Medellín” with Maluma. She brought four holographic versions of herself on stage for a minutes-long act that reportedly cost $5 million. At the 2019 Billboard Music Awards, Madonna did what she does best: got everyone talking. At the show, the 60-year-old singer took the…