MDNA Skin, Madonna skin care line was developed by the “Queen of Pop,” as well as its Japanese parent company MTG. Her dermatologist for the past two years, Dr. Paul Jarrod Frank, is on board as her skin care line’s brand consultant.
The Chrome Clay Mask, which is the hero product, consists of clay that comes from Montecatini, Italy. That is where the skin care line was granted permission to use the city’s thermal waters and clay. Every product is formulated with M.T. PARCA, an ingredient that comes from the four natural springs in Montecatini.
The mineral-rich water is the base for the skin care line’s products, which include a face wash, face serum, eye serum, eye masks and rose mist. In the future, a finishing cream is expected to be a part of the the skin care line in November in America.